Time and again, studies have shown that focusing on customer satisfaction is the key to closing sales. It seems elementary, but you’d be surprised at how many salespeople try to “trick” or bargain their way to closing sales, using such manipulative tactics as discounts, coercion, preying on fears, or rote scripts. While these tactics may [...]
How to Twitter for Better Business
Just when you were done setting up your blog, branding your MySpace page, adding your info to LinkedIn, and setting up a Facebook account, the social net-world moves on to the the next new thing: microblogging. Microblogging is the fast-food version of online communication, where you can post your thoughts on the fly with quick [...]
